Re: Advertising on Metcards

[paul@xenu.ee.mu.oz.au (Paul Dwerryhouse)]

"Johann Fan" <jyf@optusnet.com.au> writes:

>It was Time Out first, and they used to hand out mini time out bars during
>the afternoon peak. I think that its pretty effective. Its certainly a
>different ploy. It wouldn't really work anywhere else as Richmond (and Nth
>Melbourne) have a high number of people changing trains, etc and waiting on
>the platforms.

I'd day it could work anywhere on Melbourne's rail system - people have to
spend so much time sitting at the stations because trains are so infrequent :)

...just wait until the audiovisual systems are installed _on_ the trains
for advertising. Train travel will never be peaceful again.

--
"The growing use of e-mail, not to mention Web-page   |   Paul Dwerryhouse
publishing, threatens to reverse the trend towards    |_  paul@xenu.ee.mu.oz.au
illiteracy among the supposedly educated without at the |___    Melbourne,
same time improving their spelling". -- Michael Swaine, DDJ |   Australia.