Re: NSW - Oh no! New Logo on Website

[Chris Brownbill <cbrnbill@enternet.com.au>]

My interpretation is that the new logo means its a bit uncertain exactly which
track your train will be travelling on!  

I think honesty in marketing is a welcome new trend.  Lets have more of it.

Australia'a biggest mobile phone network could call itself Te st a  M bilen t, 
News limited could rename their 'national' newspaper 'The Sydneysider',
The IOC could rename their website from olympics.org to olympics.com,
Channel 7 could market themselves as Australia's Second rating TV network.

there's a lot of potential here - well done Cityrail.


David Bennetts wrote:
> 
> I think the new logo is very appropriate for CityRail, the arrows pointing
> both directions were just like the old British Rail logo, the organisation
> never knew whether it was coming or going, the new blurring of the arrows
> simply means it can't focus on what it wants to do.
> 
> Regards
> 
> David Bennetts